Let’s be honest: online application forms are the worst. They’re clunky, long-winded, and mobile-unfriendly — especially for candidates on the move.
In volume recruitment, that means lost leads. If a warehouse worker sees your ad but has to wrestle with a form on their phone, they’ll move on. That’s why more recruitment teams are turning to WhatsApp recruitment automation.
A chatbot on WhatsApp can capture the same data faster, more naturally, and with higher completion rates — and it integrates straight into your CRM.
Why WhatsApp Works for Applications
WhatsApp isn’t just a messaging app. It’s a mobile-first, friction-free channel that:
- Has 98% open rates
- Feels natural and fast to use
- Requires no login or signup
- Works on every phone
Instead of sending candidates to a form, recruiters send a link (via job ad or SMS) that opens a WhatsApp conversation. From there, a chatbot takes over.
What the Chatbot Captures
Your WhatsApp bot can:
- ✅ Ask for name, postcode, right to work
- ✅ Collect availability and preferred location
- ✅ Confirm certifications (e.g. forklift, CSCS, DBS)
- ✅ Upload documents or images
- ✅ Prequalify candidates before passing them to a human
All in a conversational format that feels more like a chat than a chore.
Why It Outperforms Web Forms
Better Experience for Candidates:
- No typing across tiny fields
- No broken mobile layouts
- No passwords or email confirmations
Better Results for Recruiters:
- More completed applications
- Fewer drop-offs
- Real-time sync to your CRM
Real-World Example: 24/7 & Elite
Two of Gabba’s recruitment clients — 24/7 and Elite — switched to WhatsApp bots for first-stage candidate engagement.
- ✅ Completion rates increased by over 60%
- ✅ Prequalification removed 1–2 hours of admin per day
- ✅ Candidate data synced into Recruso CRM automatically
The result? Faster hiring, better data, and no more chasing forms.
Easy to Implement. Built to Scale.
Gabba’s recruitment bots work directly with platforms like Recruso and Vincere. You don’t need to change systems or tech — we plug into what you already use.
We also handle the full setup, design, and support — so you can go live in 30 days or less.
Want to Replace Your Forms?
If your candidates are still filling in old-school forms or being asked to register on clunky landing pages — you’re losing talent.
Book a Demo to see how our WhatsApp recruitment automation can upgrade your funnel. Or explore our Recruitment Chatbot Automation page to learn more.
