Why 75% of AI Projects Fail — And How to Join the 25%
Why 75% of AI Projects Fail — And How to Join the 25% That Succeed By 2025, up to 75% of AI projects will fail to deliver real business value. That’s not just a scary stat — it’s a massive opportunity. If you can avoid the common traps, you’re already ahead of most....
What to Automate First with WhatsApp: A Quick-Start Guide
What to Automate First with WhatsApp: A Quick-Start Guide If you're new to WhatsApp automation, the options can feel overwhelming. But the truth is: you don’t need a complex build or big investment to get ROI fast. In fact, most SMEs see meaningful results by...
Process Mapping 101: Find Your First Automation
When businesses think about AI or automation, the number one question is: “Where do we even start?” The answer? Process mapping for automation. It’s not complicated. It’s not just for big corporates. It’s a simple way to figure out which tasks are slowing you down —...
3 WhatsApp Chatbot Flows That Generate Leads While You Sleep
If you’re still relying on clunky website forms, cold calls, or emails to capture leads, you're leaving serious money on the table. The simple truth? Businesses using a WhatsApp chatbot for lead generation are seeing open rates of 98% and response rates that blow...
How to Identify Your Best AI Automation Opportunity
Not sure where to start with AI? You’re not alone. Most SMEs feel overwhelmed — and it’s not because they lack tools. It’s because they don’t know where their best AI automation opportunity is hiding. Here’s the good news: you don’t need to be technical or tear up...
The CRM + WhatsApp Combo That’s Saving Teams 10+ Hours/Week
If your CRM isn’t talking to WhatsApp yet, your business is working harder than it needs to. Smart SMEs across recruitment, automotive, and customer service are slashing admin, reducing response times, and delighting customers by combining CRM and WhatsApp integration...
WhatsApp vs Email: The Response Rate Battle
For decades, email has been the backbone of business communication. But things have changed. People are overwhelmed, inboxes are flooded, and even the best-crafted emails are ignored or delayed. Meanwhile, one platform consistently delivers response rates email...
5 AI Quick Wins That Don’t Require Any Developers
AI doesn’t have to mean “big spend” or “months of dev time.” If you’re a UK-based SME, you can unlock real value from automation right now—without writing a line of code or hiring an engineer. At We Are Gabba, we help businesses move fast. Whether it’s a WhatsApp...
7 Everyday Tasks You Can Automate with WhatsApp
WhatsApp isn’t just for messages—it’s your new business assistant. From customer service to recruitment, here are 7 tasks you can automate today without hiring or coding. 1. Auto-respond to Customer Queries (24/7) No more delayed replies. Use a chatbot to instantly...
The Real Cost of Ignoring Automation in 2025
If you're still running on manual tasks and human follow-ups, 2025 is the year you're officially falling behind. Automation isn’t a future threat—it’s a present edge. And ignoring it could be costing your business thousands each month. What “Doing Nothing” Really...

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